The Alzheimer Society of Ireland September Campaign

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We were delighted to develop a new DM programme for The Alzheimer Society of Ireland this September. The September campaign centres around the touching story of Sean Donal O’ Shea and his mother Debby. Debby was diagnosed with Alzheimer’s disease when she was just 50 years old. And for the last ten years of her life, Sean Donal became her main carer. The campaign highlights the incredible impact services provided by The Alzheimer Society have on the lives of families like the O’Sheas.