1 result for tag: Donor Retention


Donor Retention Strategies To Grow Your Fundraising Income

If your charity is to retain donors, very simply, you have to know who your donors are and what they want from your organisation. What job are they hiring you to do? And how you can provide the best standard of care, tailored to their needs and preferences, so that their experience is a rewarding one. For many charities successful donor retention will require a mind-set change – a new emphasis on long-term thinking and a move away from a focus on short-term targets. The reward - improving your donor retention rates can result in increased revenue and an overall total uplift in donor value.   Five Donor Retention Strategies to Grow Your ...